Packing is the first contact of the consumer with the product. Therefore, it is very significant for its presentation and its promotion to the market. The more attractive but also functional the packing is, the more possibilities for the product to succeed. However, apart from the outlook of the product, the packing carries out also another aim: the maintenance and the right conservation of the product. The European Union allocates a number of models for the guarantee of the maximum safety for the consumer and the right information from the labels. It should also include information that should be specifically adapted to the recipient to whom they are intended.